1980’s Project

 

Red lipstick lips

1978

Willi Geller

 

 

Geller tried a new approach in his lecture, advocating oral design. In his lecture, he showed a picture of lips with red lipstick alongside a prosthesis. For women, lipstick on the lips is a part of life and not something special. Geller was the first person to dare to present lips with lipstick on them during a lecture. The reason for offering a picture of lips with red lipstick during a lecture is not only to show the patient's facial features and the harmony of the mouth, but also to give the lecture a sexy touch, which attracts the audience. This also has the implication that it keeps the audience from getting bored of the stiff and long lectures.

 

In any case, the fact that she has done this is that she has succeeded in creating an image of ' Red lips = oral design = Willi Geller'.

 

Also, if you look at fashion magazines, you will understand that fashion professionals consciously incorporate these elements and make them an integral part of their work. So Geller wanted to create not only an aesthetic, but also a fashion sensitivity from the oral design.

 

*The Creation Pearl Enamel poster on the right is from the 2000s.